Gold Winner

Print — Direct Marketing - Business-to-Business

Entrant: serviceplan, Munich

Verband Austria Solar
"The Solar Annual Report 2011"

Final Art: Alexandra Felbinger Bookbinder: Buchbinderei Ruffert Printshop: mory & meier Producer: Melanie Dienemann Graphic Design: Mathias Noesel Art Director: Matthaeus Frost Copywriter: Moritz Dornig Creative Directors: Cosimo Moeller/Alexander Nagel Executive Creative Director: Christoph Everke Chief Creative Officer: Alexander Schill Agency: serviceplan, Munich Agency Account Director: Diana Guender Client Account Director: Roger Hackstock Corporate Name of Client: Austria Solar - Verein zur Foerderung der thermischen Solarenergie Magazine, Newspaper or DM: Direct Mail
Description of the Project

Solar energy is the main business of our client Austria Solar. That´s why we thought about how we could put this energy to paper. The result: the first annual report powered by the sun. Its content remains invisible until sunlight falls on its pages – a remarkable medium, which portrays Austria Solar as a consistently innovative inter-trade organization of the Austrian solar industry. “The Solar Annual Report 2011 – powered by the sun”

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