This spot recreates the stressful sensation of walking into a cluttered office through the use of humorous sound design. A cacophony of voices represents the various items typically strewn around a room, as we begin to put the items away one by one until the room is totally de-cluttered and de-stressed.
Bronze Winner
Radio — Direction
Entrant: Eardrum, Sydney
IKEA
"Highlighter"
Sound Designer:
Abby Sie
Recording Studio:
Song Zu, Sydney
Director:
Ralph van Dijk
Production Company:
Eardrum, Sydney
Agency:
The Monkeys, Sydney
Corporate Name of Client:
IKEA
Description of the Project