Finalist
TV/Cinema/Online Film — Confections/Snacks
Entrant: BBDO Toronto, Toronto
Skittles
"Dr. Cyclops "
Description of the Project
In last year’s successful “Touch the Rainbow” campaign we gave Skittles fans the world’s first non-technological touch technology - an entirely new way to interact with an interactive medium. But, now that people knew how to use the technology, we took it to the next level and used it to give people another new experience… not just a sequel. This year we allowed people to touch things they could never touch before through 5 online videos. “Touch The Untouchable” let people touch things like a Cyclops doctor, a Sasquatch, a Werewolf Baby, a Zombie and even a fairy tale princess.
Senior Brand Manager:
Julie Leighton
Director of Marketing:
Dan Alvo
Marketing Managers:
Laura Amantea /Julia Mauer
Digital Producers:
Amy Miranda/Scott Hiers
Sound Designer:
Didier Tovel
Sound Design Company:
Apollo Studios, Toronto
Colourist:
Jason Zukowski
Colour Company:
Notch
Editor:
Griff Henderson
Editing Facility:
PosterBoy Edit , Toronto
VFX Supervisors:
Erik Holmedal/Therese Kjellin/Leo Wilk
VFX Company:
SWISS , Toronto
Post-Production Company:
AXYZ/Lunch, Toronto/Pixelpusher , Toronto
Digital Production Company:
Lunch, Toronto/Pixelpusher, Toronto
Cinematographer:
Doug Koch
Producer:
Dwight Phipps
Executive Producers:
Harland Weiss/Donovan Boden/Shawn Lacy
Director:
Jeff Low
Production Company:
OPC, Toronto/Biscuit Filmworks, Los Angeles
Agency Producer:
Jennifer Morrison
Art Director:
Mike Donaghey
Copywriter:
Chris Joakim
Associate Creative Directors:
Mike Donaghey/Chris Joakim
Executive Creative Directors:
Carlos Moreno/Peter Ignazi
Agency:
BBDO Toronto, Toronto
Account Executive:
Bhreagh Rathbun
Group Account Director:
Chitty Krishnappa
Corporate Name of Client:
Wrigley Canada
