Finalist
Design — Non-Profit
Entrant: DDB FZ, Dubai
Committee of Organ Donation in Lebanon
"Gift a Life"
Illustrator:
Makarand Patil
Art Director:
Makarand Patil
Copywriter:
Kartik Aiyar
Creative Directors:
Makarand Patil/Kartik Aiyar
Executive Creative Director:
Shehzad Yunus
Agency:
DDB FZ, Dubai
Agency Account Director:
Hala Seif
Corporate Name of Client:
Committee of Organ Donation in Lebanon
Description of the Project
The original brief was to create the logo/corporate identity for an organ donation initiative. Since this was our only tool of communication, we needed a design that could do much more than just be a logo and could stand out as a piece of communication too.
When you pledge an organ, you gift someone a new life. Our design brought this simple insight to life.
