Silver Winner

Design — Brochures/Catalogues - Consumer

Entrant: gürtlerbachmann, Hamburg

"Book of Birds"

Final Artwork: Tobias Langkamp/Julian Hets Production: Produktionsbüro Romey von Malottky Illustrator: Veronika Kieneke Art Director: Veronika Kieneke Copywriter: Claudia Oltmann Agency: gürtlerbachmann, Hamburg Agency Account Director: Anne Kukereit Corporate Name of Client: Görtz GmbH
Description of the Project

The colourful Görtz world of birds presents itself in all the Görtz sales areas set aside for children’s shoes. For this purpose, a lovingly designed birdhouse is of course indispensable: a big colourful book all about our feathered friends to play with and marvel at. Along with five different bird packagings for shoelaces, in the form of a sales special, it has served to increase customer frequency in the Görtz sales areas for children’s shoes and to win over customers for the Görtz store card.

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